Busch Light has added a new twist to its summer lineup.
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Fresh off the popular return of Busch Light Apple, affectionately dubbed "Bapple" by fans, the brand announced it will launch a limited-edition lime flavor. The brand describes Busch Light Lime as a crisp, fruit-forward lager with subtle sweetness and a smooth, clean finish.
According to the company, the lime-infused brew was crafted with outdoor summer moments in mind. Whether camping, hiking, or enjoying a backyard cookout, Busch Light Lime aims to be a refreshing companion.
"We're kicking off this summer with our second seasonal drop so our fans can enjoy camping and post-hike moments with their favorite cold, smooth beer in hand," said Krystyn Stowe, head of marketing at Busch Family and Natural Family at Anheuser-Busch. "Between Busch Light Lime's debut and the return of Busch Light Apple, 2025 is the summer of flavor. Our fans love our fruit-forward beers, and listening to them drives every innovation."
Limited Time for Busch Light Lime
Like previous seasonal flavors including Busch Light Apple and Peach, the new lime edition will only be available for a limited time. It will be sold in select states while supplies last.
Consumers can find the new brew in 12, 24, or 30-can packs. Distribution will span 25 states: Colorado, Connecticut, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Maryland, Michigan, Minnesota, Missouri, Montana, Nebraska, New Jersey, New York, North Dakota, Ohio, Pennsylvania, South Dakota, Utah, Virginia, West Virginia, Wisconsin, and Wyoming.
Demand for past seasonal offerings has been high. Busch Light Apple sold out quickly during its initial run, and the lime release is expected to move just as fast. Fans are encouraged to act quickly if they hope to sample this summer's newest flavor.
Growing Portfolio
Busch Light is a product of Anheuser-Busch, a St. Louis-based brewing giant owned by global conglomerate AB InBev. The company oversees multiple beer brands including Budweiser, Michelob, Stella Artois, and Beck's.
Anheuser-Busch operates 12 breweries and nine aluminum can plants in the U.S. and employs over 19,000 people. The company continues to expand its offerings through limited releases, tapping into consumer demand for variety and flavor innovation.
So, yeah. For fans of light, easy-drinking beer with a twist, Busch Light Lime may offer the perfect summer refreshment.
