The Food and Drug Administration (FDA) issued a statement on July 29 warning consumers that some High Noon Beach Variety packs were mistakenly filled with High Noon vodka seltzer alcohol instead of Celsius Astro Vibe energy drink. If people ingest the beverage, the statement mentions, they will actually be drinking alcohol. For this reason, a recall has been issued for the product by High Noon.
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Per the release, "No illnesses or adverse events have been reported for this recall to date." Nevertheless, people are being told to dispose of the product.
Lot Codes To Look for
The lot codes that are on the affected products are as follows; High Noon Beach Variety packs, Lot codes L CCC 17JL25 14:00 to L CCC 17JL25 23:59 and L CCC 18JL25 00:00 to L CCC 18JL25 03:00.
CELSIUS ASTRO VIBE Energy Drink, Sparkling Blue Razz Edition, Lot code L CCB 02JL25 2:55 to L CCB 02JL25 3:11
The FDA Issued Specifics About This Recalled Product
The FDA statement mentioned the following facts. "This recall is exclusively for the affected High Noon Beach Variety 12-packs with the lot codes listed above, which were shipped to distributors in FL, MI, NY, OH, OK, SC, VA & WI. Distributors shipped product to retailers in FL, NY, OH, SC, VA & WI. Product was shipped between July 21, 2025 - July 23, 2025."
It added, "Even if not purchased in a High Noon Beach Variety pack, consumers should be advised to ensure their CELSIUS ASTRO VIBE Energy Drink, Sparkling Blue Razz Edition does not contain the lot codes (L CCB 02JL25 2:55 to L CCB 02JL25 3:11), prior to consuming."
What To Do for a Refund
Consumers can get in touch with High Noon Consumer Relations if they want additional information. The email address is consumerrelations@highnoonvodka.com.
The High Noon Brand
Founded in 2019, the brand specializes in hard seltzer.
The U.S. Food and Drug Administration
This agency oversees several categories of products. They include food, drugs, vaccines, blood, and biologics, cosmetics, animal and veterinary, radiation-emitting products, and tobacco products. According to its web site, "More than 18,000 FDA employees work in all 50 states and internationally to ensure the safety and effectiveness" of the aforementioned products.
Recalls may be necessary if a product is contaminated, labeled incorrectly, or causes illness.
